Advertise with SOE

Sony Online Entertainment provides endless opportunities with its properties both on the web and within our online games. Take a look at some of the types of opportunities below:

Web Advertising

  • Targeted ad placement on specific channels, or run-of-network, including: Leaderboards, Skyscrapers, Medium Rectangles, Custom Sized and Site Takeovers.
  • Custom programs

Newsletter Sponsorships

Static In-Game Integrations

  • Ads integrated on game disc across all applicable platforms, both online & offline
  • Ability to authentically integrate brands into game storylines, design, & feature sets
  • Category exclusive partner for static in-game integrations

Dynamic In-Game Advertising

Branded Downloadable & Un-Lockable Content

Presence at Live Events

  • Category exclusive sponsored live events including: Launch Parties, VIP Events and Live Tournaments.

Research

  • All in-game integrations include third-party brand effectiveness study

Retail

  • Inclusion of brand promotional materials in retail packaging, including: Drop Cards, Manual Pages and Back of Box.

Please contact us at advertising@soe.sony.com and a sales director will be able to assist you with a program that will be suit your campaign objectives and needs!